ReachIRL

Real people.
Real places.
Real connection.

A platform for people-powered execution in the real world.

People-powered execution

Real-world engagement, powered by people.

ReachIRL coordinates consenting participants in relevant physical environments against a defined brief. That can mean creating attention and engagement, generating requested video, images, audio, observations, or structured input, or promoting a product or project.

  1. Real people
  2. Real places
  3. Defined execution
  4. Real-world outcomes

Choose your path

What do you want to do?

Advertise

Put your brand in the real world.

Launch a people-powered campaign in relevant real-world environments and connect attention to measurable action.

Explore campaigns

Get seen

Promote something of your own.

Apps, websites, events, side projects, messages, jokes, launches, and other things you want real people to notice.

Get seen IRL

Data projects

Generate real-world data.

Deploy people to capture video, images, audio, observations, or structured human input around a defined project brief.

Explore data projects

Get paid

Get paid to participate.

Join ReachIRL campaigns in your city and earn money for taking part in real-world activations.

Commerce, retail, or affiliate partner?

Explore partnerships

Get paid with ReachIRL

Join the talent network.

Tell us where you're based. We'll let you know about paid campaign opportunities that may be a fit.

How ReachIRL works

From a defined brief to a verified real-world outcome.

  1. Define the project

    Tell us the audience, environment, activity, output, or outcome you need.

  2. Deploy real people

    ReachIRL coordinates consenting participants in relevant real-world environments against the project brief.

  3. Verify the output

    Track, review, or deliver the agreed result — whether that is engagement, captured project data, or another measurable outcome.

Marketing use case

See a ReachIRL marketing campaign in action.

This is one application of ReachIRL: deploying people in physical environments to create attention, interaction, and a measurable next step.

Built for different outcomes

Different projects. Different outputs.

Attention + engagement

Create awareness, interaction, leads, installs, feedback, or other measurable responses in real-world environments.

Awareness · engagement · leads · installs · feedback

Real-world data

Generate buyer-specified video, images, audio, observations, or structured human input through defined collection projects.

Video · images · audio · observations · structured input

Promotion + distribution

Put a product, project, event, message, or offer in front of real people and connect physical exposure to a next step.

Products · projects · events · offers · discovery

Choose the next step

What do you need done in the real world?

Run a marketing campaign Discuss a data project
Get seen IRL
Commerce & affiliate partnerships